This is an exciting opportunity for an experienced CV sales professional to take ownership of the market area, drive new and used commercial vehicle sales, develop new business opportunities and build strong relationships with businesses throughout the region.
The Opportunity
As Market Area Commercial Manager, you will be responsible for growing our business across Grimsby and Scunthorpe, with a particular focus on increasing market penetration, winning new business and maximising sales and profitability.
This is a highly proactive role. You'll be expected to get out into the local business community, identify opportunities, develop relationships and turn prospects into long-term commercial customers.
You will also play a key role in developing our commercial sales strategy, supporting our teams and ensuring both sites achieve their sales and profitability objectives.
Key Responsibilities
- Take overall responsibility for commercial vehicle sales performance across Grimsby and Scunthorpe Vauxhall.
- Maximise the sales and profitability of both new and used commercial vehicles.
- Deliver agreed sales, revenue, profitability and KPI targets.
- Develop and implement effective commercial vehicle sales and business development strategies.
- Proactively prospect for new business across the local market area.
- Build and maintain strong relationships with local businesses, fleet operators and commercial customers.
- Regularly visit existing and prospective customers throughout Grimsby, Scunthorpe and the surrounding areas.
- Identify new market opportunities and develop targeted plans to win additional business.
- Manage the sales pipeline effectively, ensuring opportunities are followed up and converted.
- Ensure optimum commercial vehicle stock levels and mix across both sites.
- Monitor local market conditions and competitor activity to identify opportunities and threats.
- Develop strong relationships with our manufacturer partners and maximise available commercial opportunities.
- Lead, motivate and support the commercial sales teams across both locations.
- Monitor performance against targets and KPIs, taking appropriate action to maximise results.
- Ensure a consistently professional, knowledgeable and enjoyable customer experience.
- Work collaboratively with the wider dealership and group teams to deliver our strategic objectives.
- Continuously identify opportunities to improve processes, performance and profitability.
About You
We're looking for an experienced commercial vehicle sales professional who understands how to win business and has the drive and commercial awareness to grow a market.
You will be confident developing relationships with business customers, negotiating deals and identifying opportunities, while also having the leadership skills required to motivate and develop a sales team across two locations.
You'll have:
- A proven track record within the motor industry.
- At least 2 years' experience in a similar commercial vehicle sales or management role.
- Proven experience of consistently achieving or exceeding sales targets and KPIs.
- Strong knowledge of the commercial vehicle market.
- A successful track record of business development and new customer acquisition.
- Experience of proactively prospecting and visiting businesses to generate new opportunities.
- Excellent sales, negotiation and presentation skills.
- Strong commercial awareness, with a clear understanding of sales profitability and business performance.
- Proven leadership and people-management experience.
- Excellent communication and relationship-building skills.
- Strong IT skills and the ability to analyse and utilise sales performance data.
- A tenacious, self-motivated and results-driven approach.
- The ability to work independently and take ownership of a defined market area.
- A full UK driving licence.